Drivers of trust in relational service exchange: Understanding the importance of cross-cultural differences

by Jan H. Schumann, Florian V. Wangenheim, Anne Stringfellow, Zhilin Yang, Sandra Praxmarer, Fernando R. Jiménez, Vera Blazevic, Randall M. Shannon, G. Shainesh, Marcin Komor
Published 2018

Cross-cultural differences in the effect of received word-of-mouth referral in relational service exchange

by Jan H. Schumann, Florian V. Wangenheim, Anne Stringfellow, Zhilin Yang, Vera Blazevic, Sandra Praxmarer, G. Shainesh, Marcin Komor, Randall M. Shannon, Fernando R. Jiménez
Published 2018