Modelling the relationships of service recovery satisfaction, destination image and post-trip behaviour intention
The purpose of the study was to establish the effects of service recovery on the image of the destination and post-trip behaviour intention. The causal relationship between the image of the destination and post-trip behaviour intention was also ascertained. A hypothetical model was proposed illust...
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| Main Authors: | , , , |
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| Format: | Article |
| Language: | English English |
| Published: |
2013
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| Subjects: | |
| Online Access: | http://eprints.unisza.edu.my/2679/1/FH02-FESP-16-06805.pdf http://eprints.unisza.edu.my/2679/2/FH02-FESP-16-06806.jpg http://eprints.unisza.edu.my/2679/ |
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| Institution: | Universiti Sultan Zainal Abidin |
| Language: | English English |
