Antimicrobial resistance: strategies for effective messaging
Antibiotic resistance threatens to render our most potent medical treatments ineffective, jeopardising not only individual health but also public health on a global scale. Yet, despite its severity, antibiotic resistance is often misunderstood or overlooked by the public. This e-book aims to bridge...
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| Format: | Book |
| Language: | English |
| Published: |
Malaysian Integrated Medical Professionals Association (MIMPA)
2024
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| Online Access: | http://irep.iium.edu.my/112140/1/112140_Antimicrobial%20resistance.pdf http://irep.iium.edu.my/112140/ https://www.mmgazette.com/e-books/ |
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| Institution: | Universiti Islam Antarabangsa Malaysia |
| Language: | English |
| Summary: | Antibiotic resistance threatens to render our most potent medical treatments ineffective, jeopardising not only individual health but also public health on a global scale. Yet, despite its severity, antibiotic resistance is often misunderstood or overlooked by the public. This e-book aims to bridge that gap by providing clear, concise, and persuasive messaging strategies to engage diverse audiences. Whether you are a healthcare professional, educator, policymaker, or simply someone passionate about raising awareness, the insights and techniques outlined in this ebook will empower you to convey the urgency of antibiotic resistance in a compelling and impactful manner. Together, we can inspire action, promote responsible antibiotic use, and safeguard the effectiveness of these life-saving medications for generations to come. |
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