The first-person effect on environmental issues and religiosity

• Main Authors: Ba Wazir, Ala Omar Mohammed, Mansoor, Hasan M., Abdul Same’e, Somia
• Format: Article
• Language: English; English
• Published: Open Access Publications Ltda. 2024
• Subjects: P87 Communication. Mass media; P94 Communication and Islam
• Online Access: http://irep.iium.edu.my/113180/7/113180_The%20first-person%20effect%20on%20environmental.pdf; http://irep.iium.edu.my/113180/13/113180_The%20first-person%20effect%20on%20environmental_SCOPUS.pdf; http://irep.iium.edu.my/113180/; https://rgsa.openaccesspublications.org/rgsa/article/view/7112; https://doi.org/10.24857/rgsa.v18n3-188
• Institution: Universiti Islam Antarabangsa Malaysia

Background : The First-Person Effect theory (FPE), also known as the reversed Third-Person Effect (TPE), posits that individuals are more likely to believe that media content directly influences them but has less impact on others, particularly when the media content is positive. Aim: this aims stud...