Customer’s perception towards buying Chinese products: an empirical investigation in Malaysia
The emergence of Chinese products and its growing popularity has been a phenomenon for social science researchers. In addition, the “cheap” image of Chinese products together with their product quality have raised the issue to investigate further why customers buy Chinese products and what they pe...
Saved in:
Main Authors: | , , , , |
---|---|
Format: | Article |
Language: | English |
Published: |
IDOSI Publication
2013
|
Subjects: | |
Online Access: | http://irep.iium.edu.my/30994/1/Customer%27s_Perception_Towards.pdf http://irep.iium.edu.my/30994/ http://www.idosi.org/wasj/wasj22(2)13/1.pdf |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Institution: | Universiti Islam Antarabangsa Malaysia |
Language: | English |