Assessing passengers’ satisfaction level on bus services in selected urban and rural centres of Peninsular Malaysia
This research highlights the urban-rural bus services passenger's satisfaction level in the selected settlements in Peninsular Malaysia. Johor is to represent the southern states while Penang is to represent the northern states. For eastern-coast states, Pahang is selected while Perak is to rep...
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| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Elsevier
2016
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| Subjects: | |
| Online Access: | http://irep.iium.edu.my/52145/1/Assessing%20passengers%20satisfaction%20level%20on%20bus%20services%20in%20selected%20urban%20and%20rural%20centres%20of%20Peninsular%20Malaysia.pdf http://irep.iium.edu.my/52145/ http://www.sciencedirect.com/science/article/pii/S1877042816302580 http://dx.doi.org/10.1016/j.sbspro.2016.05.183 |
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| Institution: | Universiti Islam Antarabangsa Malaysia |
| Language: | English |
| Summary: | This research highlights the urban-rural bus services passenger's satisfaction level in the selected settlements in Peninsular Malaysia. Johor is to represent the southern states while Penang is to represent the northern states. For eastern-coast states, Pahang is selected while Perak is to represent a still developing state, which is yet to reach the advanced level of large conurbations. The main objectives are to evaluate the bus service quality through passengers’ satisfaction survey. A total of 1130 survey questionnaire forms are collected. The result shows socio-demographic and trip characteristics influenced the satisfaction level and passengers’ expectation of future bus services improvements. |
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