Factors that determines investment based Fintech crowd funding in Malaysia
Crowd funding as a means for investment using fintech is relatively new. The popularity of venture capital and angel financing as a source of funds for businesses has decreased due the advent of fintech. The services provided are similar to the traditional finance such as simple transactions to pa...
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| Main Authors: | , , , , |
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| Format: | Conference or Workshop Item |
| Language: | English English English |
| Published: |
2020
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| Subjects: | |
| Online Access: | http://irep.iium.edu.my/80816/1/12th%20ICIEF%20Abstract%20Book.pdf http://irep.iium.edu.my/80816/7/80816%20abstract.pdf http://irep.iium.edu.my/80816/8/80816%20program%20information%20and%20schedule.pdf http://irep.iium.edu.my/80816/ |
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| Institution: | Universiti Islam Antarabangsa Malaysia |
| Language: | English English English |
| Summary: | Crowd funding as a means for investment using fintech is relatively new. The popularity of venture capital and
angel financing as a source of funds for businesses has decreased due the advent of fintech. The services
provided are similar to the traditional finance such as simple transactions to payments, brokering and risk
management. However, entrepreneurs and project owners are linked to investors by means of digitalization
platforms which enable greater participation in sourcing for capital. The purpose for this research is to find
factors that determine investment using crowd funding in Malaysia using Technology Acceptance Model
(TAM) as its based theory. Four variables are used as measurements namely perceived informativeness,
network externality, return on investment and platform quality. Data will be collected by means of
questionnaires to investigate the validity of the proposed model. SPSS will be used to analyze the data collected
using reliability, correlation and multiple regressions. The result will contribute to the body of knowledge in
this emerging area. It will also enable practitioners to determine the significant variables that influence the
willingness of customers to place funds via investment based fintech crowd funding platforms. |
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