Factors persuade individuals’ behavioral intention to opt for Islamic bank services: Malaysian depositors’ perspective
Purpose: The sustainable development of Islamic banking services has motivated a significant number of depositors to choose Islamic bank services instead of the conventional bank. There are various factors that can persuade the depositors’ choice to choose an Islamic bank. This paper aims to examine...
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Main Authors: | , , , , |
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Format: | Article |
Published: |
Emerald
2019
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Subjects: | |
Online Access: | http://eprints.sunway.edu.my/1381/ http://doi.org/10.1108/JIMA-02-2018-0029 |
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Institution: | Sunway University |