The influence of image consciousness, materialism and compulsive spending on credit card usage intentions among youth

Purpose – This study aims to bridge the gap in the literature on consumer behaviours such as image consciousness, materialism and consumer spending on credit card usage intentions among Malaysian college students. Design/methodology/approach – A purposive sampling design was employed using a sampl...

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Bibliographic Details
Main Authors: Nga, Joyce Koe Hwee *, Yong, Lisa H. L., Rathakrishnan, S.
Format: Article
Language:English
Published: Emerald 2011
Subjects:
Online Access:http://eprints.sunway.edu.my/1928/1/Joyce%20The%20influence%20of%20image%20consciousness%2Cmaterialism%20and%20compulsive%20spending%20on%20credit%20cardusage%20intentions%20among%20youth%20in%20Malaysia.pdf
http://eprints.sunway.edu.my/1928/
https://www.emerald.com/insight/publication/issn/1747-3616
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Institution: Sunway University
Language: English