Identifying consumer behavior intention and marketing mix strategy elements toward choosing green hotels in Malaysia - "Conceptual study"

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Bibliographic Details
Main Authors:	Moghadas, Shayesteh, Nezakati, Hossein *, Yuhanis, Binti Aziz
Format:	Book Section
Published:	University Putra Malaysia Press 2015
Subjects:	HF Commerce G 154.9 Tourism
Online Access:	http://eprints.sunway.edu.my/2061/ https://www.academia.edu/49344053/Identifying_consumer_behaviour_intention_elements_toward_choosing_green_hotels_Malasia_evidence
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Institution:	Sunway University

id	my.sunway.eprints.2061
record_format	eprints
spelling	my.sunway.eprints.20612022-04-28T11:18:50Z http://eprints.sunway.edu.my/2061/ Identifying consumer behavior intention and marketing mix strategy elements toward choosing green hotels in Malaysia - "Conceptual study" Moghadas, Shayesteh Nezakati, Hossein * Yuhanis, Binti Aziz HF Commerce G 154.9 Tourism University Putra Malaysia Press 2015 Book Section PeerReviewed Moghadas, Shayesteh and Nezakati, Hossein * and Yuhanis, Binti Aziz (2015) Identifying consumer behavior intention and marketing mix strategy elements toward choosing green hotels in Malaysia - "Conceptual study". In: Trends in hospitality and tourism. University Putra Malaysia Press, Malaysia, pp. 63-73. ISBN 9789673445165 https://www.academia.edu/49344053/Identifying_consumer_behaviour_intention_elements_toward_choosing_green_hotels_Malasia_evidence
institution	Sunway University
building	Sunway Campus Library
collection	Institutional Repository
continent	Asia
country	Malaysia
content_provider	Sunway University
content_source	Sunway Institutional Repository
url_provider	http://eprints.sunway.edu.my/
topic	HF Commerce G 154.9 Tourism
spellingShingle	HF Commerce G 154.9 Tourism Moghadas, Shayesteh Nezakati, Hossein * Yuhanis, Binti Aziz Identifying consumer behavior intention and marketing mix strategy elements toward choosing green hotels in Malaysia - "Conceptual study"
format	Book Section
author	Moghadas, Shayesteh Nezakati, Hossein * Yuhanis, Binti Aziz
author_facet	Moghadas, Shayesteh Nezakati, Hossein * Yuhanis, Binti Aziz
author_sort	Moghadas, Shayesteh
title	Identifying consumer behavior intention and marketing mix strategy elements toward choosing green hotels in Malaysia - "Conceptual study"
title_short	Identifying consumer behavior intention and marketing mix strategy elements toward choosing green hotels in Malaysia - "Conceptual study"
title_full	Identifying consumer behavior intention and marketing mix strategy elements toward choosing green hotels in Malaysia - "Conceptual study"
title_fullStr	Identifying consumer behavior intention and marketing mix strategy elements toward choosing green hotels in Malaysia - "Conceptual study"
title_full_unstemmed	Identifying consumer behavior intention and marketing mix strategy elements toward choosing green hotels in Malaysia - "Conceptual study"
title_sort	identifying consumer behavior intention and marketing mix strategy elements toward choosing green hotels in malaysia - "conceptual study"
publisher	University Putra Malaysia Press
publishDate	2015
url	http://eprints.sunway.edu.my/2061/ https://www.academia.edu/49344053/Identifying_consumer_behaviour_intention_elements_toward_choosing_green_hotels_Malasia_evidence
_version_	1732948169512189952

Identifying consumer behavior intention and marketing mix strategy elements toward choosing green hotels in Malaysia - "Conceptual study"

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