Satisfaction residents Kota Samarahan toward Kentucky Fried Chicken at Samarahan / Nurasyura Mohamad@Othman

• Main Author: Mohamad@Othman, Nurasyura
• Format: Student Project
• Language: English
• Published: Faculty of Business and Management, Universiti Teknologi MARA 2016
• Subjects: Commodities. Commercial products. Generic products; Business education; Social aspects. Social marketing; Marketing research. Marketing research companies. Sales forecasting; Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling; Consumer satisfaction; Customer services. Customer relations
• Online Access: http://ir.uitm.edu.my/id/eprint/25359/1/25359.PDF; http://ir.uitm.edu.my/id/eprint/25359/
• Institution: Universiti Teknologi Mara

The level of competitiveness that have in the global market may cause every company to achieve the level of satisfaction that every consumers want. It is included in the fast foods industry. So the great level of performance are required for every one to compete. Including at the KFC outlet at Samar...