Uaichi Scarf / Hasrinah Kiram ... [et al.]

• Main Authors: Kiram, Hasrinah, Awang, Nurhain, Tarijin, Shilla Wati, Bandar, Siti Zulaika, Marjuti, Umi Nadia Natasya
• Format: Entrepreneurship Project
• Language: English
• Published: 2014
• Subjects: Planning. Business planning. Strategic planning; Textile industry; Clothing trade; Dressmaking and women's tailoring. Fashion; Dress accessories
• Online Access: http://ir.uitm.edu.my/id/eprint/47229/1/47229.pdf; http://ir.uitm.edu.my/id/eprint/47229/
• Institution: Universiti Teknologi Mara

Our business, Uaichi Scarf is a Partnership Company which registered to produce based on a woman product. This business was planned and will be starting in the early January 2015, with our starting workers by us only five people as well as the main leader of this company. Our business will be located at Sulaman Centraland productfon shop also there. This location is chosen due to the strategic place where it near with housing park, walking places, shop and restaurant as well as universities. Not only that, our shop also easy for customer to come because it besides with roadway and also parking lot. The recruitment process will be done by using advertisement or referral and it will be implemented for 3 months before starting the business. Our business will applied relationship marketing towards our partners, workers, potential prospect, customer as well as our supplier. Our business will focused mainly on the relationship with them respectively to maintain good long-term relationship and simultaneously selling our product altogether. Our vision is to become one of successful scarf seller in Sabah in order to make our customer feel comfortable in using our product in their daily life.