The Hidden Talent Enterprise / Azmi Ali ... [et al.]

• Main Authors: Ali, Azmi, Sukandar, Khairil Azahari, Jaminin, Noradzirah, Yassin, Nurul Rizwana, Sapian, Shaiful Azhar
• Format: Entrepreneurship Project
• Language: English
• Published: 2009
• Subjects: Entrepreneurship. Risk and uncertainty; Planning. Business planning. Strategic planning; Dance music; Moral influence of music. Therapeutic use of music; Instruments and instrumental music
• Online Access: https://ir.uitm.edu.my/id/eprint/57385/1/57385.pdf; https://ir.uitm.edu.my/id/eprint/57385/
• Institution: Universiti Teknologi Mara

The name of our business is THE HIDDEN TALENT ENTERPRISE. Our main objective is all about music. To be more specific we are providing a comfortable jamming studio to perform or rehearsal or record their song or music and to be able to help to commercialize various types of the talent from different perspective of music amongst Sabahan by focusing on jamming services and to help in improving social quality in culture among the teenagers. Our business premise is located in the most populated area in city which is at Lot 1-2-3 A, 1st floor, Complex Asia City, 88300 Kota Kinabalu, Sabah. We choose this location because this place is strategic place that can attract our target market. Our target market is middle and upper class of level income. It is include children, teenagers and working people who were interested in music with age ranging from 5 to 60 years old. It is also because of it have a high market potential which is easy to reach by our customers. Although we are realize that Asia City area have too many competitor, but still we believe that our business will manage to compete with all the competitors because we are offering wide range of services. So that, we can increase our sales forecast monthly and gain more profit for our company. Our operation hours will start from 9am - 12am everyday. The form of our business is partnership. Our partnership consist of members who contributes an amount of RM 7,500 each as an initial own capital and our General Manager has contributed an amount of RM 10,000 (including laptop). So that, our business is built up with a RM40, 000 contribution of capital amount. We also bring our personal assets for the use of the business.