Business Opportunity: Halwatuna Delight / Siti Nur Izzati Zaidi

• Main Author: Zaidi, Siti Nur Izzati
• Format: Entrepreneurship Project
• Language: English
• Published: 2021
• Subjects: Food industry and trade. Halal food industry. Certification; Success in business. Performance; Marketing
• Online Access: https://ir.uitm.edu.my/id/eprint/57537/1/57537.pdf; https://ir.uitm.edu.my/id/eprint/57537/
• Institution: Universiti Teknologi Mara

Business opportunities are about how we related the case study and business and apply it on our business plan to be a successful entrepreneur and how we identify any course of production of beginning until end. It also teaches us the strategic plan to recognize any problems with this business. Other than experience and knowledge, the entrepreneur must have the necessary skills in carrying out his job. Skills are usually born from experience and knowledge. This is an advantage that is difficult to obtain. The business opportunity that I decide to choose is Halwatuna Delight. Halwatuna Delight is a company which focuses on cakes production. Differences in taste and texture make this cake looks interesting and suitable to serve for any occasion. The light and dry texture gives an opportunity to this cake to be one marketable product as people love simple things, especially food. The location of Halwatuna Delight is Kok Lanas, Kelantan. They have an own factory to produce the cakes. The main course of the bakery that they serve various cake such as “Kek Lapis”, “Kek Kukus Buah”, birthday cakes and many types of cake. Furthermore, they also supply their cake to one of the famous cafes in the state. In addition, they also offering delicious desserts and beverages with excellent service from their experienced staff. Moreover, their mission to consistently provide quality cake using their hand-pick ingredients from local and environmentally sustainable suppliers. Exceeding customers’ expectations is achieved through passionate staff and a dedication to reaching new standards.