Mellow Crunch / Wan Nurul Ain W Ahmad

• Main Author: W Ahmad, Wan Nurul Ain
• Format: Entrepreneurship Project
• Language: English
• Published: 2021
• Subjects: Entrepreneurship. Risk and uncertainty; Success in business. Performance; Baking. Confectionery
• Online Access: https://ir.uitm.edu.my/id/eprint/57865/1/57865.pdf; https://ir.uitm.edu.my/id/eprint/57865/
• Institution: Universiti Teknologi Mara

At the end of the business opportunity, I managed to get a lot of knowledge about businesses in the real world. I also get opportunity to run a business on my own and describe the strength and weakness of the business. From this business opportunity also, I managed to identify the aspects that can be approved over time. The business opportunity I decided to choose is Mellow Crunch. The main course of the product is a sweet and mouth-watering dessert. This Chocolate Balls with Secret Powder is a chocolate and dessert that can make everyone world is a better place. This also can make customer’s life happier. Mellow Crunch has been recognized by all people in Malaysia citizens. This is due to the insufficient of dessert that offers a very delicious and yummy food of the products. A jar of Mellow Crunch consists some parts that can make the chocolate feel better such as Crispy Cocoa Balls, Melted Chocolate and Cocoa Malt Powder. It is produced using high quality premium materials. Each tubs a serving budget of 310 grams. The ingredients used are Chocolate Rice balls, Premium Cocoa Malt Powder, Vegetable Oil and Beryl's Chocolate. Mellow Crunch strives to break the judgement on local food products and be alongside with other famous food brands, gradually. Exceeding customers’ expectations is achieved through passionate hard work and a dedication to reaching new standards. Because of the large number of citizens in Malaysia, everybody can taste this dessert and suitable for every standard of age. For example, it suitable for kids, teenagers, students, middle ages people and also for adults. It also very affordable price that everyone can buy and enjoy it. Along with desserts and, I aim to bring customers the ultimate feeling of a good taste of food that rarely be found with his chocolate. Next, my vision is to become a leading desserts among all the other brands or products.