Dirna Kitchen Cabinet / Siti Nur Izzati Zaidi

• Main Author: Zaidi, Siti Nur Izzati
• Format: Entrepreneurship Project
• Language: English
• Subjects: Entrepreneurship. Risk and uncertainty; Small business. Medium-sized business; Success in business. Performance
• Online Access: https://ir.uitm.edu.my/id/eprint/58089/1/58089.pdf; https://ir.uitm.edu.my/id/eprint/58089/
• Institution: Universiti Teknologi Mara

The purpose of the case study is to identify the business background, product, and services as well as its marketing strategy. We can learn about a company in real life, the nature of the company and the challenge the company must face. In this case study it helps us to improve our knowledge in doin...