Thrifted Clothes MIU / Siti Zulaiha Azmin Sani

• Main Author: Azmin Sani, Siti Zulaiha
• Format: Entrepreneurship Project
• Language: English
• Published: 2021
• Subjects: Costume. Dress. Fashion; Entrepreneurship. Risk and uncertainty; Business; Social aspects. Social marketing; Dressmaking and women's tailoring. Fashion
• Online Access: https://ir.uitm.edu.my/id/eprint/68716/1/68716.pdf; https://ir.uitm.edu.my/id/eprint/68716/
• Institution: Universiti Teknologi Mara

Social media is the most powerful platform or medium for business’s owner to expand their market. The social media includes the Facebook where most people choose to promote their business through the Facebook page. Through that, it somehow gives the knowledge for the beginner who is starting a business, to see the situation and get familiar with the market demand. The market demand here might be seen through the acceptable trends that people followed by, nowadays. Thrifted Clothes MIU is one of the start-up business which has been operated almost 2 months. Its launch is not as other stores did, but it is launched only through online since the people nowadays are more familiar to buy online rather than buy directly to the stores. Plus, in these unprecedented circumstances, Covid-19, the possibility for people to go out and buy the stuff they want is low. Therefore, Thrifted Clothes MIU’s vision is to be the reliable supplier of thrifted clothes through online while the mission determined as to widen the market throughout the Malaysia. Therefore, there are some of the information contained in this report which related to Thrifted Clothes MIU:  We chose to offer tangible products such as thrifted clothes as our main products.  The prices of each clothes we offer is an affordable price with the quality maintained.  Our customizing Facebook (FB) page were to ease our customers: https://www.facebook.com/ThriftedClothesMiuuu.  Specifically, our Facebook post based on the techniques suggested by eUsahawan which starts with the teaser, and followed by copywriting (hard sell and soft sell) which helps as a guideline to myself who is still a newbie in business.  Graphics application the most used for the business: CapCut and Canva. Foremost, all these contents reported once after the registration of the business in the GoeCommerce websites are made.