Kocimelts' Penang / Fatin Sahira Matrosli and Nur Haiza Alyssa Abdul Wahab

• Main Authors: Matrosli, Fatin Sahira, Abdul Wahab, Nur Haiza Alyssa
• Format: Entrepreneurship Project
• Language: English
• Published: 2022
• Subjects: Entrepreneurship. Risk and uncertainty; Social aspects. Social marketing; Cookies; Confectionery
• Online Access: https://ir.uitm.edu.my/id/eprint/71229/1/71229.pdf; https://ir.uitm.edu.my/id/eprint/71229/
• Institution: Universiti Teknologi Mara

The purpose of this social media portfolio was to learn and demonstrate the mindset of entrepreneurial skills in planning, marketing and promoting for new business. Therefore, the business that we choose is to sell chocolate jars and cookies under the brand KOCIMELTS. We started as a dropship. This...