The factors influencing corporate customer's acceptance of high speed broadband by Telekom Malaysia Berhad, Kota Bharu Kelantan / Nur Azureen Abd Hadi

• Main Author: Abd Hadi, Nur Azureen
• Format: Thesis
• Language: English
• Published: 2008
• Subjects: Telecommunication industry. Telegraph; Signaling; Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling
• Online Access: https://ir.uitm.edu.my/id/eprint/74744/1/74744.pdf; https://ir.uitm.edu.my/id/eprint/74744/
• Institution: Universiti Teknologi Mara

The study aims to investigate the factors influencing corporate customer's acceptance of High Speed Broadband by Telekom Malaysia Berhad, Kota Bharu Kelantan. Data is collected by using questionnaires and distribute to all 150 corporate customer's who subscribe Streamyx business packages b...