Factors influencing of customers purchase intention of electronic deals (e-deals) in Kulai, Johor / Nur Ainulfitri Basir

• Main Author: Basir, Nur Ainulfitri Basir
• Format: Student Project
• Language: English
• Published: 2016
• Subjects: Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling; Electronic commerce
• Online Access: https://ir.uitm.edu.my/id/eprint/87369/1/87369.pdf; https://ir.uitm.edu.my/id/eprint/87369/
• Institution: Universiti Teknologi Mara

Recently, uses of Internet in Malaysia is growing rapidly especially for electronic deals in business. Dealers take granted of this opportunity to develop their business in online shopping because of changes in people lifestyles that did not have lime with their daily routines. Most of companies or...