A study on the influences of customers' characteristics in spending trends among rural and urban area / Nor Amira Muhamad and Noor Atiqah Muhammad Ghozali

• Main Authors: Muhamad, Nor Amira, Muhammad Ghozali, Noor Atiqah
• Format: Student Project
• Language: English
• Published: 2013
• Subjects: Study and teaching. Research
• Online Access: https://ir.uitm.edu.my/id/eprint/88111/1/88111.PDF; https://ir.uitm.edu.my/id/eprint/88111/
• Institution: Universiti Teknologi Mara

The purpose of this study was about the influences of customers' characteristics in spending trends among rural and urban area. The researchers want to identify the influences in spending trends and to determine the relationship between customers' characteristics and their spending trends....