A conceptual framework: determinants of food waste behavioral intention among millennials in the food and beverage industry / Nadzirah Maripat, Rasidah Hamid and Nur'hidayah Che Ahmat

• Main Authors: Maripat, Nadzirah, Hamid, Rasidah, Che Ahmat, Nur'hidayah
• Format: Article
• Language: English
• Published: Faculty of Hotel & Tourism Management, Universiti Teknologi MARA 2024
• Subjects: Self-efficacy; Nutrition. Foods and food supply
• Online Access: https://ir.uitm.edu.my/id/eprint/98041/1/98041.pdf; https://ir.uitm.edu.my/id/eprint/98041/; https://www.jthca.org/
• Institution: Universiti Teknologi Mara

Food waste's financial and environmental costs challenge the food and beverage industry. The critical driver of food waste is often aimed at Millennial consumers. This attracts the interest of researchers to determine Millennials’ consumer behaviour intention towards the issue of food waste. Ho...