The factors influencing the E-Loyalty towards website among retailing students in University Malaysia Kelantan, Pengkalan Chepa
The objective of this study is to identify and rank the factors that influence customer’s e-loyalty towards website among retailing students in University Malaysia Kelantan. In this study, we identified four factors that may influence customer e-loyalty, which name is website design, trust, privacy...
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| Main Authors: | , , , |
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| Format: | Undergraduate Final Project Report |
| Published: |
2016
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| Online Access: | http://discol.umk.edu.my/id/eprint/6800/ |
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| Institution: | Universiti Malaysia Kelantan |