Measuring the product quality of Malaysian herbal industry: a pilot study

The herbal industry in Malaysia is a growing sector, driven by positive prospects and opportunities. This industry has contributed to national economics. It is projected that by 2020, Malaysia herbal industry worth will increase over RM 2 trillion compared to RM 777 billion in 2009 [1]. As reported...

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Bibliographic Details
Main Authors: Mazita, Mokhtar, Nor Hasnul Azirah, Abdul Hamid, Rozita, Mokhtar, Muhammad Aiman, Zulkifli
Format: Conference or Workshop Item
Language:English
Published: 2021
Subjects:
Online Access:http://umpir.ump.edu.my/id/eprint/33272/1/Measuring%20the%20Product%20Quality%20of%20Malaysian%20Herbal%20Industry%20A%20Pilot%20Study%20%20ICOPS%202021.pdf
http://umpir.ump.edu.my/id/eprint/33272/
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Institution: Universiti Malaysia Pahang
Language: English

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