Measuring the product quality of Malaysian herbal industry: a pilot study

• Main Authors: Mazita, Mokhtar, Nor Hasnul Azirah, Abdul Hamid, Rozita, Mokhtar, Muhammad Aiman, Zulkifli
• Format: Conference or Workshop Item
• Language: English
• Published: 2021
• Subjects: HD Industries. Land use. Labor
• Online Access: http://umpir.ump.edu.my/id/eprint/33272/1/Measuring%20the%20Product%20Quality%20of%20Malaysian%20Herbal%20Industry%20A%20Pilot%20Study%20%20ICOPS%202021.pdf; http://umpir.ump.edu.my/id/eprint/33272/
• Institution: Universiti Malaysia Pahang

The herbal industry in Malaysia is a growing sector, driven by positive prospects and opportunities. This industry has contributed to national economics. It is projected that by 2020, Malaysia herbal industry worth will increase over RM 2 trillion compared to RM 777 billion in 2009 [1]. As reported...