The effect of perception on consumers' attitude towards purchasing Islamic Banking products

Islamic banking concept is highly regulated by emphasizing Shariah principles which is conventional banking does not apply in daily banking transaction. Islamic banking could be defined as a banking system that is based on the principle of Islamic law and guided by Islamic economics which focus on s...

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Bibliographic Details
Main Author: Lo, Bryan Ching Wing
Format: Research Report
Language:English
Published: Universiti Malaysia Sabah 2015
Subjects:
Online Access:https://eprints.ums.edu.my/id/eprint/25038/1/The%20effect%20of%20perception%20on%20consumers%27%20attitude%20towards%20purchasing%20Islamic%20Banking%20products.pdf
https://eprints.ums.edu.my/id/eprint/25038/
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Institution: Universiti Malaysia Sabah
Language: English
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