‘Bekerja Bersama Saya’: Implikatur dalam teks ucapan Tun Abdullah Ahmad Badawi
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Center for Communication Technology And Human Development (UniMAP)
2019
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my.unimap-579692019-01-18T01:21:10Z ‘Bekerja Bersama Saya’: Implikatur dalam teks ucapan Tun Abdullah Ahmad Badawi Yusniza, Yaakub Rohizah, Halim Mashetoh, Abdul Mutalib Implikatur Pragmatik Ucapan Politik Abdullah Ahmad Badawi UMNO Link to publisher's homepage at http://johdec.unimap.edu.my Political speeches is an avenue for leaders to communicate their ideology with the people that they lead. Through language, leaders attained and exercised power and also gained public approval for future actions. The components of a successful speech include a combination of explicit and implicit language. And in certain situations, what is implied can have even more impact to the audience. Indirect speech or implicature is a area of study in pragmatics that deals with the relationship between language, culture and society. This paper analyses the relationship between the use of implicatures, the speaker and circumstances surrounding the production of political speeches. Using Gricean theory on implicature (1975) that has been adapted to Asmah’s implicature framework on indirect speech acts, the study examines three speeches made by Tun Abdullah Ahmad Badawi at the opening ceremony of the UMNO general assembly. The findings show that Tun Abdullah’s language use took the audience and Malay culture into account. His usage of implicatures also helped to accentuate his particular brand of leadership. 2019-01-18T01:21:10Z 2019-01-18T01:21:10Z 2017 Article Journal of Human Development and Communication (JoHDEC), vol.6, 2017, pages 239-254 2289-2702 http://dspace.unimap.edu.my:80/xmlui/handle/123456789/57969 http://johdec.unimap.edu.my/ other Center for Communication Technology And Human Development (UniMAP) |
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Implikatur Pragmatik Ucapan Politik Abdullah Ahmad Badawi UMNO |
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Implikatur Pragmatik Ucapan Politik Abdullah Ahmad Badawi UMNO Yusniza, Yaakub Rohizah, Halim Mashetoh, Abdul Mutalib ‘Bekerja Bersama Saya’: Implikatur dalam teks ucapan Tun Abdullah Ahmad Badawi |
| description |
Link to publisher's homepage at http://johdec.unimap.edu.my |
| format |
Article |
| author |
Yusniza, Yaakub Rohizah, Halim Mashetoh, Abdul Mutalib |
| author_facet |
Yusniza, Yaakub Rohizah, Halim Mashetoh, Abdul Mutalib |
| author_sort |
Yusniza, Yaakub |
| title |
‘Bekerja Bersama Saya’: Implikatur dalam teks ucapan Tun Abdullah Ahmad Badawi |
| title_short |
‘Bekerja Bersama Saya’: Implikatur dalam teks ucapan Tun Abdullah Ahmad Badawi |
| title_full |
‘Bekerja Bersama Saya’: Implikatur dalam teks ucapan Tun Abdullah Ahmad Badawi |
| title_fullStr |
‘Bekerja Bersama Saya’: Implikatur dalam teks ucapan Tun Abdullah Ahmad Badawi |
| title_full_unstemmed |
‘Bekerja Bersama Saya’: Implikatur dalam teks ucapan Tun Abdullah Ahmad Badawi |
| title_sort |
‘bekerja bersama saya’: implikatur dalam teks ucapan tun abdullah ahmad badawi |
| publisher |
Center for Communication Technology And Human Development (UniMAP) |
| publishDate |
2019 |
| url |
http://dspace.unimap.edu.my:80/xmlui/handle/123456789/57969 |
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1643805481687318528 |