The place and significance of English in Business Communication in India
Link to publisher's homepage at https://johdec.unimap.edu.my/
Saved in:
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Article |
| Language: | English |
| Published: |
Center for Communication Technology and Human Development (UniMAP)
2020
|
| Subjects: | |
| Online Access: | http://dspace.unimap.edu.my:80/xmlui/handle/123456789/64454 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| Institution: | Universiti Malaysia Perlis |
| Language: | English |
| id |
my.unimap-64454 |
|---|---|
| record_format |
dspace |
| spelling |
my.unimap-644542020-03-02T11:28:24Z The place and significance of English in Business Communication in India Krishna, Devina Kaul krishna.devina@gmail.com Business Communication Business English English Language Indian English Link to publisher's homepage at https://johdec.unimap.edu.my/ Nowadays in India, multilingualism has become a trend with English language gaining popularity alongside the existing language (Hindi). English is regarded as a situation for flourishing amalgamation into the global economy and becomes a priority of the nation guiding principle. The purpose of this paper is to show that English is at present principally used at a workplace and for specific purposes such as emails, writing a business letter, memo etc. In terms of motives of learning English, development and personal growth have been mentioned as the most common reasons for English proficiency among Indian business professionals. It discusses at length how English is indeed the language of the corporate world. Ranging from business meetings to negotiations across India, English is used for everything. Last but not least, it lays stress on the main reasons for the need of English at present stage of India’s development and how English proficiency is a must for a professional profile. 2020-03-02T11:28:24Z 2020-03-02T11:28:24Z 2019 Article Journal of Human Development and Communication (JoHDEC), vol.8, 2019, pages 57-66 2289-2702 (printed) 2232-1535 (online) http://dspace.unimap.edu.my:80/xmlui/handle/123456789/64454 https://johdec.unimap.edu.my/ en Center for Communication Technology and Human Development (UniMAP) |
| institution |
Universiti Malaysia Perlis |
| building |
UniMAP Library |
| collection |
Institutional Repository |
| continent |
Asia |
| country |
Malaysia |
| content_provider |
Universiti Malaysia Perlis |
| content_source |
UniMAP Library Digital Repository |
| url_provider |
http://dspace.unimap.edu.my/ |
| language |
English |
| topic |
Business Communication Business English English Language Indian English |
| spellingShingle |
Business Communication Business English English Language Indian English Krishna, Devina Kaul The place and significance of English in Business Communication in India |
| description |
Link to publisher's homepage at https://johdec.unimap.edu.my/ |
| author2 |
krishna.devina@gmail.com |
| author_facet |
krishna.devina@gmail.com Krishna, Devina Kaul |
| format |
Article |
| author |
Krishna, Devina Kaul |
| author_sort |
Krishna, Devina Kaul |
| title |
The place and significance of English in Business Communication in India |
| title_short |
The place and significance of English in Business Communication in India |
| title_full |
The place and significance of English in Business Communication in India |
| title_fullStr |
The place and significance of English in Business Communication in India |
| title_full_unstemmed |
The place and significance of English in Business Communication in India |
| title_sort |
place and significance of english in business communication in india |
| publisher |
Center for Communication Technology and Human Development (UniMAP) |
| publishDate |
2020 |
| url |
http://dspace.unimap.edu.my:80/xmlui/handle/123456789/64454 |
| _version_ |
1670805922459418624 |