Customer Repurchase Intention in Online Store

The objective of this research is to investigate the factors that affect customers’ repurchase intention in the particular online store. Competition among online store is highly intensifying when there is rapidly growing e-business over Internet. Customers can easily switch to other online stores f...

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Bibliographic Details
Main Author: Lee, Jenny Xin Yee
Format: Final Year Project Report
Language:English
Published: Universiti Malaysia Sarawak (UNIMAS) 2015
Subjects:
Online Access:http://ir.unimas.my/id/eprint/25585/1/Jenny%20ft.pdf
http://ir.unimas.my/id/eprint/25585/
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Institution: Universiti Malaysia Sarawak
Language: English

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