Innovation management : A study of business recovery strategy among Chinese Muslims entrepreneurs in Malaysia
Many Small Medium Enterprises (SMEs) are currently facing sustained crisis and challenges posed by the COVID-19 pandemic. To address such challenges, this paper aims to investigate multiple ways of innovation management as the business recovery strategies in which Chinese Muslims entrepreneurs emplo...
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| Main Authors: | , |
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| Format: | Proceeding |
| Language: | English |
| Published: |
2023
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| Subjects: | |
| Online Access: | http://ir.unimas.my/id/eprint/42828/1/Innovation.pdf http://ir.unimas.my/id/eprint/42828/ |
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| Institution: | Universiti Malaysia Sarawak |
| Language: | English |