What Influences Customer�s Trust on Online Social Network Sites (SNSs) Sellers?
Analytic hierarchy process; Electronic commerce; Sales; Buyer-seller relationships; Customer trust; Multi criteria decision-making; Multicriteria decision-making; Multicriterion decision makings; Online commerce; Social commerces; Social Network Sites; Trust; Trust models; Social networking (online)
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| Main Authors: | , , |
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| Format: | Article |
| Published: |
Science and Information Organization
2023
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| Institution: | Universiti Tenaga Nasional |