Relationship between socio-economic variables and preference towards herbal-based products: the Malay experience
Herbal-based products are getting popular in Malaysia especially among Malays due to their claimed benefits. However, some Malay consumers prefer not to consume herbal-based products for many reasons. The objective of this study is to determine consumers' perception towards herbal-based product...
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| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
International Society for Southeast Asian Agricultural Sciences
2013
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| Online Access: | http://psasir.upm.edu.my/id/eprint/29405/1/Relationship%20between%20socio-economic%20variables%20and%20preference%20towards%20herbal-based%20products%20the%20Malay%20experience.pdf http://psasir.upm.edu.my/id/eprint/29405/ http://www.issaas.org/journal/issues.html |
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| Institution: | Universiti Putra Malaysia |
| Language: | English |