Comparative influence of social norms on tourist behaviour in wildlife
Social norms can be effective factors in promoting environmental behavior. To date,the little research that does exist recommends that there is a discrepancy between what people approve (injunctive norms) of and what people actually do (descriptive norms). Two kinds of norms were compared using PLS...
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Perpustakaan Sultan Abdul Samad, Universiti Putra Malaysia
2015
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my.upm.eprints.511692017-03-03T04:09:42Z http://psasir.upm.edu.my/id/eprint/51169/ Comparative influence of social norms on tourist behaviour in wildlife Jafarpour, Marjan Social norms can be effective factors in promoting environmental behavior. To date,the little research that does exist recommends that there is a discrepancy between what people approve (injunctive norms) of and what people actually do (descriptive norms). Two kinds of norms were compared using PLS (Partial least Square) tool in this survey. The results showed two types of norms were independent and differentiated. Perpustakaan Sultan Abdul Samad, Universiti Putra Malaysia 2015 Book Section PeerReviewed application/pdf en http://psasir.upm.edu.my/id/eprint/51169/1/paper11%20COMPARATIVE%20INFLUENCE%20OF%20SOCIAL%20NORMS%20ON%20TOURIST%20BEHAVIOUR%20IN%20WILDLIFE.pdf Jafarpour, Marjan (2015) Comparative influence of social norms on tourist behaviour in wildlife. In: UPM - SAGE Publications Young Writer's Award 2015 Papers. Perpustakaan Sultan Abdul Samad, Universiti Putra Malaysia, Serdang, Selangor, pp. 176-190. ISBN ; EISBN: 9789673446414 http://www.epsas.upm.edu.my/upmsage |
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Social norms can be effective factors in promoting environmental behavior. To date,the little research that does exist recommends that there is a discrepancy between
what people approve (injunctive norms) of and what people actually do (descriptive norms). Two kinds of norms were compared using PLS (Partial least Square) tool in this survey. The results showed two types of norms were independent and differentiated. |
format |
Book Section |
author |
Jafarpour, Marjan |
spellingShingle |
Jafarpour, Marjan Comparative influence of social norms on tourist behaviour in wildlife |
author_facet |
Jafarpour, Marjan |
author_sort |
Jafarpour, Marjan |
title |
Comparative influence of social norms on tourist behaviour in wildlife
|
title_short |
Comparative influence of social norms on tourist behaviour in wildlife
|
title_full |
Comparative influence of social norms on tourist behaviour in wildlife
|
title_fullStr |
Comparative influence of social norms on tourist behaviour in wildlife
|
title_full_unstemmed |
Comparative influence of social norms on tourist behaviour in wildlife
|
title_sort |
comparative influence of social norms on tourist behaviour in wildlife |
publisher |
Perpustakaan Sultan Abdul Samad, Universiti Putra Malaysia |
publishDate |
2015 |
url |
http://psasir.upm.edu.my/id/eprint/51169/1/paper11%20COMPARATIVE%20INFLUENCE%20OF%20SOCIAL%20NORMS%20ON%20TOURIST%20BEHAVIOUR%20IN%20WILDLIFE.pdf http://psasir.upm.edu.my/id/eprint/51169/ http://www.epsas.upm.edu.my/upmsage |
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