Investigation of cruise vacationers’ behavioral intention formation in the fast-growing cruise industry: the moderating impact of gender and age
With limited research regarding the effect of personal characteristics on the cruise decision-making process, this study attempted to investigate the interrelationships between quality factors (i.e. physical environment quality, interactional quality, and outcome quality), satisfaction, affective co...
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Main Authors: | , , , |
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Format: | Article |
Language: | English |
Published: |
SAGE Publications
2019
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Online Access: | http://psasir.upm.edu.my/id/eprint/80321/1/Investigation%20of%20cruise%20vacationers%E2%80%99%20behavioral%20intention%20formation%20in%20the%20fast-growing%20cruise%20industry%20the%20moderating%20impact%20of%20gender%20and%20age.pdf http://psasir.upm.edu.my/id/eprint/80321/ https://journals.sagepub.com/doi/10.1177/1356766717750419 |
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Institution: | Universiti Putra Malaysia |
Language: | English |
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