A Study On Malaysian Households’ Purchase Intention Of Water Purifier
Drinking water quality has been one of the main concerns of Malaysian households today. Despite government’s continuous efforts to improve water quality, concerned households are installing domestic water purifiers at their own cost for added peace of mind. However, why households acted to purchase...
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| Main Author: | |
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| Format: | Thesis |
| Language: | English |
| Published: |
2014
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| Subjects: | |
| Online Access: | http://eprints.usm.my/44380/1/NEDUMAARAN%20AL%20NADARAJAN.pdf http://eprints.usm.my/44380/ |
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| Institution: | Universiti Sains Malaysia |
| Language: | English |