Factors Stimulating Online Buying Behaviour Among Millennials In Pakistan

Online retailing with its increasing foothold has made Pakistan one of the most anticipated destinations for both local and multinational retailers. The success of these online retailers will depend on their ability to attract more and more consumers to shop online. Therefore, it is pertinent to com...

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Bibliographic Details
Main Author: Ali, Abbasi Ghazanfer
Format: Teaching Resource
Language:English
Published: 2021
Subjects:
Online Access:http://eprints.usm.my/52842/1/ABBASI%20GHAZANFER%20ALI%20-%20TESIS.pdf%20cut.pdf
http://eprints.usm.my/52842/
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Institution: Universiti Sains Malaysia
Language: English