Analysing spatial pattern of the three major fast-food chain restaurants in Johor Bahru Johor, Malaysia.

• Main Authors: Tarmidi, Zakri, Yap, Wei Kang, Hua Xian, Kon, Azmy, Suzanna, Hassan, Noordyana
• Format: Article
• Language: English
• Published: Penerbit UTM Press 2023
• Subjects: TH434-437 Quantity surveying
• Online Access: http://eprints.utm.my/108478/1/ZakriTarmidi2023_AnalysingSpatialPatternoftheThreeMajorFastFood.pdf; http://eprints.utm.my/108478/; http://dx.doi.org/10.11113/jagst.v3n2.64
• Institution: Universiti Teknologi Malaysia

Spatial analysis has proven to be an impactful tool in business for gaining insights and making informed decisions, especially in analysing spatial patterns and finding new locations for starting or expanding the business. However, most fast- food chain restaurants have t yet to optimise the use of...