Customer satisfaction via information and communications technology

This paper attempts to elucidate the importance of Information & Communications Technology (ICT) in Customer Satisfaction. It explores several effects which the ICT has in grooming a new landscape for doing business by organisations. Several ICT innovations are discussed in relations to providin...

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Bibliographic Details
Main Author: Zainal Abidin, Wardah
Format: Conference or Workshop Item
Language:English
Published: 2008
Subjects:
Online Access:http://eprints.utm.my/id/eprint/6141/1/Wardah_Zainal_Abidin2008__Customer_satisfaction_via_information_and.pdf
http://eprints.utm.my/id/eprint/6141/
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Institution: Universiti Teknologi Malaysia
Language: English

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