Kepuasan Pelanggan dan Kualiti Perkhidmatan Skim Ar-Rahnu Bank Rakyat

The purpose of this study is to examine the level of satisfaction among the customer of ar-Rahnu scheme at Bank Rakyat Alor Setar, Kedah towards the service quality provided. The measurement of service quality was modified and adapted from Othman and Owen (2001) and Parasuraman et al. (1991) with 1-...

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Bibliographic Details
Main Author: Wan Noraini, W. Daud
Format: Thesis
Language:English
English
Published: 2011
Subjects:
Online Access:http://etd.uum.edu.my/2637/1/Wan_Noraini_W._Daud.pdf
http://etd.uum.edu.my/2637/2/1.Wan_Noraini_W._Daud.pdf
http://etd.uum.edu.my/2637/
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Institution: Universiti Utara Malaysia
Language: English
English