Factors affecting consumer’s healthy-package food consumption intention
Eager of convenience is the natural phenomena of all mankind. Similar pattern has been observed in food related decisions. Owing to the rising trend of individuals towards the consumption of packaged food the transition of disease pattern from acute to chronic has also been noticed. Psychologically,...
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| Format: | Thesis |
| Language: | English English |
| Published: |
2017
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| Subjects: | |
| Online Access: | https://etd.uum.edu.my/7432/1/s900362_01.pdf https://etd.uum.edu.my/7432/2/s900362_02.pdf https://etd.uum.edu.my/7432/ http://sierra.uum.edu.my/record=b1696786~S1 |
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| Institution: | Universiti Utara Malaysia |
| Language: | English English |