Factors influencing online purchasing behaviour among Universiti Utara Malaysia postgraduate students
Nowadays, the increases of internet user in Malaysia contribute to the increases of online shoppers with various level of age either consist of female and male. However, lack of trust still being first obstacle to choose online store website besides privacy and security in terms of delivery, informa...
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Format: | Thesis |
Language: | English English English |
Published: |
2019
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Online Access: | https://etd.uum.edu.my/9104/1/s823063_01.pdf https://etd.uum.edu.my/9104/2/s823063_02.pdf https://etd.uum.edu.my/9104/3/s823063_references.docx https://etd.uum.edu.my/9104/ |
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Institution: | Universiti Utara Malaysia |
Language: | English English English |