Consumer perceptions of internet retail service quality
Service quality is increasingly recognized as an important aspect of electronic commerce (e-commerce).Because the online comparison of the technical features of products is essentially costless, feasible and easier than comparisons of products through traditional channels, service quality is the ke...
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| Main Authors: | , , |
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| Format: | Conference or Workshop Item |
| Language: | English |
| Published: |
2005
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| Subjects: | |
| Online Access: | http://repo.uum.edu.my/14655/1/9.pdf http://repo.uum.edu.my/14655/ http://www.icoec.my/index.php/proceedings/8-icoec-2005-proceedings |
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| Institution: | Universiti Utara Malaysia |
| Language: | English |