Are Malaysian companies ready for the big data economy? A business intelligence model approach
The next big phenomenon within the management accounting practices would be the big data economy.The phenomenon concerns the production of a large stream of data from diverse sources, analyzing these big data so as to provide important insights for better decision making. This paper attempts to eval...
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Main Authors: | , , |
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Format: | Conference or Workshop Item |
Language: | English |
Published: |
2015
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Online Access: | http://repo.uum.edu.my/17560/1/113-ICAS201%20113-119.pdf http://repo.uum.edu.my/17560/ http://www.icas.my/index.php/proceedings/3-icas-2015-proceedings/104-are-malaysian-companies-ready-for-the-big-data-economy-a-business-intelligence-model-approach |
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Institution: | Universiti Utara Malaysia |
Language: | English |