Business Distribution Model: Change or Not to Change?
This teaching case revolves around a essential decision challenged by ABC Industry, a notable industry in the frozen food distribution sector. Amidst the ever-evolving market dynamics and shifting consumer preferences, the case provides into the considerations of the company regarding whether to r...
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| Main Authors: | , , , |
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| Format: | Conference or Workshop Item |
| Language: | English |
| Published: |
2023
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| Subjects: | |
| Online Access: | https://repo.uum.edu.my/id/eprint/30600/1/8th%20ICSC%202023%2063-67.pdf https://repo.uum.edu.my/id/eprint/30600/ |
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| Institution: | Universiti Utara Malaysia |
| Language: | English |