Lou, C., Yuan, S., & Information, W. K. W. S. o. C. a. (2020). Influencer marketing: How message value and credibility affect consumer trust of branded content on social media.
Chicago Style CitationLou, Chen, Shupei Yuan, and Wee Kim Wee School of Communication and Information. Influencer Marketing: How Message Value and Credibility Affect Consumer Trust of Branded Content On Social Media. 2020.
MLA CitationLou, Chen, Shupei Yuan, and Wee Kim Wee School of Communication and Information. Influencer Marketing: How Message Value and Credibility Affect Consumer Trust of Branded Content On Social Media. 2020.
Warning: These citations may not always be 100% accurate.