Su, J. H., Pooh, K. C. L., Tan, E. H. H., Tan, L. T., & Ching, W. (2011). Understanding consumer’s behaviour through past experience, situation and subjective culture.
Chicago Style CitationSu, Jie Hui., Karen Chuan Ling Pooh, Elsa Hin Hui Tan, Li Ting Tan, and Wan Ching. Understanding Consumer’s Behaviour Through Past Experience, Situation and Subjective Culture. 2011.
MLA CitationSu, Jie Hui., et al. Understanding Consumer’s Behaviour Through Past Experience, Situation and Subjective Culture. 2011.
Warning: These citations may not always be 100% accurate.