Intellectual property - look-alike packaging and marketing.

The objective of our study is to help the marketer of new products by determining the extent to which similarities in product packaging are allowed without infringing intellectual property rights prescribed by Singapore statutes and the common law.

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Bibliographic Details
Main Authors: Chew, Carrie Chin Chin., Lee, Kee Fang., Wee, Carol Pek Koon.
Other Authors: Ang Beng Wee, Steven
Format: Final Year Project
Language:English
Published: 2013
Subjects:
Online Access:http://hdl.handle.net/10356/53094
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Institution: Nanyang Technological University
Language: English
id sg-ntu-dr.10356-53094
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spelling sg-ntu-dr.10356-530942023-05-19T06:16:18Z Intellectual property - look-alike packaging and marketing. Chew, Carrie Chin Chin. Lee, Kee Fang. Wee, Carol Pek Koon. Ang Beng Wee, Steven Nanyang Business School DRNTU::Business::Accounting The objective of our study is to help the marketer of new products by determining the extent to which similarities in product packaging are allowed without infringing intellectual property rights prescribed by Singapore statutes and the common law. ACCOUNTANCY 2013-05-30T02:20:47Z 2013-05-30T02:20:47Z 1996 1996 Final Year Project (FYP) http://hdl.handle.net/10356/53094 en Nanyang Technological University 139 p. application/pdf
institution Nanyang Technological University
building NTU Library
continent Asia
country Singapore
Singapore
content_provider NTU Library
collection DR-NTU
language English
topic DRNTU::Business::Accounting
spellingShingle DRNTU::Business::Accounting
Chew, Carrie Chin Chin.
Lee, Kee Fang.
Wee, Carol Pek Koon.
Intellectual property - look-alike packaging and marketing.
description The objective of our study is to help the marketer of new products by determining the extent to which similarities in product packaging are allowed without infringing intellectual property rights prescribed by Singapore statutes and the common law.
author2 Ang Beng Wee, Steven
author_facet Ang Beng Wee, Steven
Chew, Carrie Chin Chin.
Lee, Kee Fang.
Wee, Carol Pek Koon.
format Final Year Project
author Chew, Carrie Chin Chin.
Lee, Kee Fang.
Wee, Carol Pek Koon.
author_sort Chew, Carrie Chin Chin.
title Intellectual property - look-alike packaging and marketing.
title_short Intellectual property - look-alike packaging and marketing.
title_full Intellectual property - look-alike packaging and marketing.
title_fullStr Intellectual property - look-alike packaging and marketing.
title_full_unstemmed Intellectual property - look-alike packaging and marketing.
title_sort intellectual property - look-alike packaging and marketing.
publishDate 2013
url http://hdl.handle.net/10356/53094
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