APA Citation

Neo, Y. L., Tan, J., Teo, W., & Xia, Y. (2008). Exploratory study of perceived brand-image inconsistency in traditional versus Internet-based promotions.

Chicago Style Citation

Neo, Yen Leng., Jinyu Tan, Weini Teo, and Yang Xia. Exploratory Study of Perceived Brand-image Inconsistency in Traditional Versus Internet-based Promotions. 2008.

MLA Citation

Neo, Yen Leng., Jinyu Tan, Weini Teo, and Yang Xia. Exploratory Study of Perceived Brand-image Inconsistency in Traditional Versus Internet-based Promotions. 2008.

Warning: These citations may not always be 100% accurate.