Goh, M. S., Le, T. L. H., Zhuo, J., & Lim, L. K. S. (2008). Managerial biases and their differential impacts on marketing behaviour under different situations: A study using strategy simulation data.
Chicago Style CitationGoh, May San., Thi Lan Huong Le, Jiepeng Zhuo, and Lewis Kui Suen Lim. Managerial Biases and Their Differential Impacts On Marketing Behaviour Under Different Situations: A Study Using Strategy Simulation Data. 2008.
MLA引文Goh, May San., Thi Lan Huong Le, Jiepeng Zhuo, and Lewis Kui Suen Lim. Managerial Biases and Their Differential Impacts On Marketing Behaviour Under Different Situations: A Study Using Strategy Simulation Data. 2008.
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