IDENTIFYING KEY USERS IN SOCIAL NETWORKING WEBSITES FOR MARKETING PURPOSES: A SOCIAL NETWORK ANALYSIS APPROACH
Bachelor's
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Main Author: | LEE CHAU CHYUN (BJORN) |
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Other Authors: | FINANCE & ACCOUNTING |
Format: | Theses and Dissertations |
Published: |
2018
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Subjects: | |
Online Access: | http://scholarbank.nus.edu.sg/handle/10635/147343 |
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Institution: | National University of Singapore |
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